FREE COURSE + WORKBOOK
Outbound Masterclass
Outbound isn't dead, but it's broken. Learn how top reps are booking meetings and building pipeline in the AI era.
FREE COURSE + WORKBOOK
Outbound isn't dead, but it's broken. Learn how top reps are booking meetings and building pipeline in the AI era.
It's never been easier for buyers to ignore you and your entire sales org. Your cold calls go straight to voicemail (or AI gatekeepers). And your cold emails end up in spam.
The irony is oh so painful...the sales engagement tools (Outreach, Salesloft, etc) designed to make outbound easier have made it exponentially harder. And it feels impossible to get the attention of our buyers right now.
The game has fundamentally changed. Not incrementally. Fundamentally.
It doesn't work anymore for SDRs to do all the outbound for Account Executives. Everyone needs to own pipeline generation.
Outbound has traditionally been a volume sport. That approach died. You must master 1:1 conversations with buyers to secure meetings.
75% of buyers prefer a rep-free buying experience (Gartner). We must lead with offers that give buyers value in first meetings, not pitches.
Our approach is battle-tested with 250+ sales teams. And our studies across 20,000+ reps show that top reps book 5-8x more qualified meetings than average reps. We built a simple methodology called Too Good To Ignore to help you apply these learnings.
Here are the three parts:
We must ruthlessly disqualify opportunities unworthy of our energy, time, and attention.
We must be consultative and make strategic "gives" to buyers early and often to earn their time.
We must engage buyers with a strong point of view on their problem that compels action now.
15 modules. 3 hours. Everything you need to build a qualified pipeline through your outbound outreach.
Build the messaging and targeting strategies to set yourself up for success.
Find a compelling reason to meet that shows the buyer you're worth their time.
Put everything together and master the skills to book meetings.
This isn't a summary PDF or Word doc. It's a custom-built app with exercises for every module. Your progress saves automatically, you can pick up where you left off on any device, and every answer is yours to keep.
You're on the phones and in the inbox every day. This gives you a repeatable system that books more meetings with less effort.
You need to self-source pipeline. This teaches you how to prospect like a pro without feeling like a telemarketer.
You need your team generating pipeline consistently. This gives you the methodology and coaching framework to make it happen.
CEO, Outbound Squad
The team and I are on a mission to help reps and sales teams turn strangers into paying customers. Sales is the only "adult job" I've ever had. And I've done everything from selling house painting services door to door, running outbound call centers, to helping thousands of reps become world-class sellers. The Outbound Masterclass is live now. I'm excited for you to check it out.
Connect on LinkedIn"As a direct result of the training, we've seen a 25% increase in conversion rates across all teams! The adoption of these new tactics has been off the charts."
Diana Gates
Head of Sales Development, Shopify
"When building out our SDR outbound team at Rippling, we shopped around for a variety of sales trainers, but were unable to find a solution that was TRULY tailored towards outbound SDRS - then we found Outbound Squad."
Bert Brokaw
Senior Director of Sales Development, Rippling
"They'll flip the way your team starts new conversations. You'll see lights go off when you apply their approach."
Kris Foley
Division President, iHeartMedia
"Outbound Squad helped boost my confidence exponentially in cold-outreach as an Account Executive!"
Caitlin Fields-Hearn
Account Executive, Houzz
"We now have our recipe for success mapped out in a step-by-step framework. Outbound Squad gave us the blueprints, and now we've built a prospecting MACHINE that's led to MoM increases in PipeGen."
Ryan Fox
SDR Manager, Carta
"The result I'm most proud of is actually being able to break into three of my top accounts at the executive level. That's huge for me, I have only 15 strategic accounts."
Matt Rogers
Strategic Account Executive, Neo4j
The course is now live
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It's 3 hours of the best content you'll find on booking meetings and building qualified pipeline. You could spend hours, weeks, months piecing together podcasts and LinkedIn content. Or you could take this course for free right now.
Yes. Our mission is to get our best content in the hands of every rep & manager in SaaS. We don't believe in charging for courses. Our hope is that you love this course so much you beg your leadership to bring us in to customize it for your org.
No other firm out there specializes in outbound pipeline generation like we do. Nor do they have the evidence to back it up. We've helped 250+ sales teams and 20,000+ reps. The testimonials, case studies, and results speak for themselves.